Navidad 2013 / J. Walter Thompson Barcelona
This campaign looks to revive the positive memories that we all have of Christmas from when we were children. In the shopping center Diagonal Mar, the excitement and magic of this special time of year become a reality.
The Christmas 2013 campaign consists of two images that will appear in outdoor mediums in Barcelona and Badalona such as buses, trams and murals.
This is the third Christmas campaign developed by JWT for DIagonal Mar since they began their partnership in 2011.